Advertising Landing Pages

Goal

Antioch University needed to create scalable program information pages (like the Clinical Mental Health Counseling page) that editors could duplicate effortlessly, while keeping layout and functionality consistent. The goal was to enable pages to dynamically pull in program data, taxonomy-driven information, and consistently styled content blocks, while giving editors flexibility via ACF, searchability, and prominent inquiry forms, without rebuilding for each new program.

Result

I built a custom Gutenberg plugin with powerful program information blocks. This empowers editors to dynamically assemble program pages using branded Program Info Blocks that pull content based on post types and taxonomies. These blocks support searchable filters for modalities and levels, plus a highly visible contact form to maximize engagement. Now, Antioch’s content team can launch polished, consistent program pages with minimal setup, providing prospective students with quick access to core program details, accreditation, and application forms.